Bio

Sheryl Cababa, Chief Strategy Officer at Substantial and Author of “Closing the Loop - Systems Thinking for Designers,” is a multi-disciplinary director with over two decades of experience in product design and consultancy, mainly focusing on systems thinking and evidence-based design. Her current role at Substantial, a design and software development consultancy, involves conducting research, developing design strategies, and advocating for human-centric outcomes. In her book, “Closing the Loop - Systems Thinking for Designers,” Sheryl introduces readers to a powerful systems thinking mindset.