Erin May
Bio
Senior VP of Marketing & Growth at User InterviewsAppears in 154 Episodes
#63 - Information Architecture in UX with Page Laubheimer of NN/g
Information architecture is everywhere. Page Laubheimer, Senior User Experience Specialist at Nielsen Norman Group, joins our hosts to shed some light on the complicat...
#62 - The State of User Research with Katryna Balboni
Our third annual State of User Research survey gathered insights from 525 people who do research around the world. Katryna Balboni, our Content Director, joined the ho...
#61 - The Role of Research in CX Transformation with Kim Salazar of Nielsen Norman Group
Is your company truly customer-centric? Are your systems actually helping you create better experiences for your customers?Last week, Kim Salazar, Senior User Experien...
#60 - Discovery Research and Interview Skills with Maria Rosala of Nielsen Norman Group
Are your research discoveries really discoveries? Or are you collecting validation for your own assumptions?That’s just one of the big questions Maria Rosala, Director...
#59 - Ethical Hacking, Information Security, and UX with Ted Harrington of ISE
Building great products is hard. Building great, secure, products is even harder. This week on Awkward Silences, we talked to Ted Harrington about the intersection bet...
#58 - The Lone UXR: Being a UX Research Team of One with Izzy Nichols
Being a research team of one isn’t easy. When you’re the only researcher at a company, you have to do every type of research, recruiting, planning, and analysis by you...
#57 - Research Amid Sudden Change: Working on Google Classroom During COVID with Amanda Rosenburg
In March 2020, Google Classroom’s user base grew from 30 million to hundreds of millions almost overnight.As schools closed, teachers needed new ways to conduct lesson...
#56 - 2020, UXR Year In Review
The year is wrapping up and it’s finally time to say bye forever to 2020 👋. The hosts of Awkward Silences, Erin May and JH Forster, took this opportunity to reflect on...
#55 - So You Want to Be In Research Ops? How Roy Olende of Zapier Made The Switch
There is a growing need for research operations.As more companies embrace the importance of user research and scale their UXR efforts, a dedicated ops function is quic...
#54 - End-to-End Experience Teams with Danielle Smith of Express Scripts
Understanding your product from start to finish is easier said than done. The same goes for integrating research into every stage of a project. Danielle Smith found th...
#53 - Everything in Context: Anthropology and User Research with Vanessa Whatley
User research and anthropology have more in common that you may realize. Both involve studying the way people interact with their surroundings and make critical decisi...
#52 - The Missing Ingredient: How Storytelling Makes User Research More Impactful with Harrison Wheeler of LinkedIn
People are 22% more likely to remember something when it’s presented as a story, rather than a cut and dry fact. So if you’re struggling to get stakeholders to care ab...
#51 - Uncharted Territory: AI & User Research with Hana Nagel
AI is becoming a part of everything we do. With voice-activated smart homes, ad targeting algorithms, and increasingly smart cars, AI is more and more a part of the fa...
#50 - To Manage or Not to Manage? UX Research Careers with Amber Davis, UXR Director at Audible
It's time to take the next step in your research career, but is management right for you? Erin & JH chatted with Amber Davis, UXR Director at Audible, about her journe...
#49 - The Magic of Diary Studies with Tony Turner
Looking to add a new research method to your stack? Diary studies are a great way to get to know what your users are thinking in context, plus they can be run remotely...
#48 - Rising to the Moment: UXR, Diversity, & Inclusion with Randy Duke
This week on the podcast, Erin and JH chatted with Randy Duke, Senior Research & Design Strategist at Cantina. They covered a topic that's on many people's minds right...
#47 - Up and to the Right: How Research Improves Conversion Rates with Jon MacDonald of The Good 📈
We've been more and more curious about how user research can be used by more than just researchers. This week, Erin and JH chatted with Jon MacDonald, founder of The G...
#46 - Creating Better Help Content with Andrew Sandler, Director of Innovation at Adobe
When Andrew joined Adobe back in November, he faced an interesting design challenge. How do you manage a vast library of help content, spanning tons of different produ...
#45 - How Alignment Can Speed Up Your Work with Jonathon Hensley of Emerge Interactive
Jonathon Hensley spends a lot of time creating strategies for businesses. So Erin and JH chatted with him about what's changed since COVID-19 and why alignment matters...
#44 - Being Data-Driven vs. Data-Informed with Hannah Shamji, Consumer Psychologist
There's a lot of data out there. Keeping track of Google Analytics, NPS scores, site metrics, usability test results, industry data, and everything else can be downrig...
#43 - UX Benchmarking: Demonstrate Design ROI with Kate Moran of NN/g
UX benchmarking may seem like a lot of work, but Kate Moran is here to show you how to do it effectively. She's VP of Research & Content at Neilsen Norman Group and le...
#42 - 2 for 1: Combining Customer Research & Sales Demos with Jane Portman of UI Breakfast
Sales demos are a great opportunity to get to know your customers. The person on the other end is interested in your product, looking for a solution to a problem, and ...
#41 - 10x: User Research for Growth with Aazar Shad of Userpilot
We’ve heard from a lot of designers and user researchers on the show, but we’re always looking for fresh perspectives on how research can help your business. So this w...
#40 - Dream Stack: ROI-Driving Research Toolsets with Daniel Loewus-Deitch and Leo Smith
With so many research tools on the market, it can be hard to nail down exactly which ones are right for your team. This week on the pod, Erin and JH chatted with Danie...
#39 - Interviewing Users Every Day for A Year with Jonathan Anderson of Candu
After three failed MVPs, Jonathan Anderson and the team at Candu realized they needed a better strategy for understanding how users interact with their product. So the...
#38 - Accessibility, User Research, and Inclusive Design with Cat Noone, CEO of Stark
This week on the pod, Erin and JH talk to Cat Noone, CEO of Stark, a suite of tools designed to help teams ship accessible work. They chatted about how accessibility i...
#37 - Using Research to Write Next Level Copy with Joel Klettke of Case Study Buddy
This week on Awkward Silences, Erin and JH chatted with Joel Klettke, who has 6+ years of experience writing killer conversion copy for clients like Hubspot, Scott's C...
#36 - User Research as a Growth Engine at Early Stage Startups with Loic Alix-Brown
One of the key tenets of the Lean Startup approach is ensuring you have product-market fit. To find it, you'll need to talk to potential users, and get them to confirm...