#149 - Research Tactics for Designers & PMs with Tyler Wanlass of CommandBar
E149

#149 - Research Tactics for Designers & PMs with Tyler Wanlass of CommandBar

In this episode, Erin and Carol sit down with Tyler Wanlass, lead product designer at CommandBar, to explore practical strategies for conducting user research without a dedicated research team. They dig into techniques that designers and product managers can use to gather valuable insights efficiently, especially in resource-constrained environments. Tyler's approach is scrappy, flexible, and creative.

Tyler shares some of the tools that create his research toolkit, including efficient note-taking, creative approaches to participant recruitment, and mixed-methods continuous discovery methods. He explains how session recordings and account impersonation can offer deeper insights when primary research isn't possible. Tyler reinforces the value of proactive research, such as social listening and competitive analysis.

This is a useful conversation for anyone without "researcher" in their title, but who wants to increase their customer engagement, build more thoughtful products, and do so in a way that respects both budgets and timelines.

Episode Highlights
  • 03:16 - The scrappy mindset: learning from real-life experiences
  • 10:21 - Broadening perspective through cross-industry inspiration
  • 16:12 - Proactive user research for connecting and learning
  • 24:17 - Streamlining customer feedback with TL;DR summaries
  • 36:51 - Tools and tactics for customer insights
  • 44:09 - The importance of pricing and packaging
About Our Guest
Tyler design interfaces for software products, builds internet businesses, and occasionally writes books. In his off time he's renovating a 100 year old Victorian house in the Pacific Northwest. In a past life he designed video games.

More Resources on UX Research for Designers and PMs

Episode Video

Creators and Guests

Carol Guest
Host
Carol Guest
Senior Director of Product at User Interviews
Erin May
Host
Erin May
Senior VP of Marketing & Growth at User Interviews
Tyler Wanlass
Guest
Tyler Wanlass
Lead Product Designer at CommandBar