#83 - Being Black in UX Research with Dr. Lisanne Norman of Gusto
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#83 - Being Black in UX Research with Dr. Lisanne Norman of Gusto

What’s it like to be black in UX right now? Are companies sticking by their plans for diversity and inclusion? How do researchers ensure their work is as inclusive as possible? This week on the podcast, Dr. Lisanne Norman joins Erin and JH to talk about all this and more.

Highlights
  • [8:13] What to do when people try to make diversity and inclusion your job. 
  • [11:12] How including Black participants created aha! moments.
  • [18:01] Creating an environment of openness with participants is key to understanding their experiences.
  • [23:56] How Black UX Austin came to be.
  • [29:52] The challenge of communicating to companies the value candidates can bring without relying on big name schools or bootcamps.
  • [33:49] How to recognize if a company is just talking the talk or if they're walking the walk when it comes to diversity.
  • [38:58] Lisanne talks about what’s on the horizon for DEI in tech. 

About our guest
Dr. Lisanne Norman is the Director of the Walter J. Crain Fellowship at the Hotchkiss School (formerly UX Research Lead at Gusto). She’s also a founder of Black UX Austin. She’s an advocate for creating more inclusive environments in tech and passionate about uncovering insights and trends that translate into creating inclusive digital products that anyone can use.

Creators and Guests

Erin May
Host
Erin May
Senior VP of Marketing & Growth at User Interviews
John-Henry Forster
Host
John-Henry Forster
Former SVP of Product at User Interviews and long-time co-host (now at Skedda)
Lisanne Norman
Guest
Lisanne Norman
Dr. Lisanne Norman is the Director of the Walter J. Crain Fellowship at the Hotchkiss School (formerly UX Research Lead at Gusto). She’s also a founder of Black UX Austin. She’s an advocate for creating more inclusive environments in tech and passionate about uncovering insights and trends that translate into creating inclusive digital products that anyone can use.